Me+U Engagement & Outreach

Engagement & Outreach

Use Case

Diabetes Education Class Attendance/Participation

Gap

Patient’s showing for first class

Me+U Use

Multimedia Message Campaign Outreach to Communities of Interest

Details

Patients Newly Diagnosed With Diabetes Referred to Diabetes Management Program Provided by Health Educators

Patients were showing up to the first class 19% of the time, necessitating follow-up calls and more costly/less efficient one-to-one education

Most of the patients polled provided the following reasons for not attending:

Fear of the diagnosis (“Are they going to stick me with needles?”)

Fear of visiting the Doctor’s Office

Fear of the diagnosis (“Are they going to stick me with needles?”)

Not knowing the Health Educator

Forgetting they had an appointment for the class

Resolution with the use of Me+U CARE Campaign Outreach

Step One: Send a HIPAA secure message with pre-recorded personalized Me+U CARE video message from the Health Educator

The HE is friendly, inviting and explains “When you come to the Diabetes Management Program each week we will talk about nutrition and how to make your life easier with Diabetes”

Sent to all Program Attendees and their caregiver as campaign via email, SMS or the Me+U Care App (patients do not need the app!)

Deep activation, relationship building before the first class

Step Two: Send an automated/scheduled Personalized Video appointment reminder to the patient and caregiver

Sent to all Program Attendees as campaign via email, SMS or the Me+U Care App (patients do not need the app!)

Result

Increased attendance: Patients Showing for the Program’s first class increased from 19% to 62%

Increased patient/caregiver program satisfaction: scores 3 to 4

Sent to all Program Attendees as campaign via email, SMS or the Me+U Care App (patients do not need the app!)

Additional Benefits:

Staff reminder calls decreased

Increased FTE efficiency/satisfaction

In between classes, patients/caregivers are sent follow-up education via campaign that match the week’s topic and based on class attendee preference (many wanted weekly recipe ideas!)

Encounter Data stored in Me+U Care and EHR/CM system as encounter data to regulatory/compliance/reimbursement requirements

Patients identified as needing ongoing adherence/sx monitoring, education are referred to CM who communicate via Me+U Chat

Me+U Post Discharge

Post Discharge

Use Case

On discharge COPD patients need to use inhalers to receive medication

Gap

Industry research shows that within 3 days of being prescribed an inhaler, 80% of patients

Forget how to use an inhaler

35% Back in ER, Hospital within one week

Me+U Use

Automated SMS/Email Campaigns & Chat Messages

Details

Within 72 hours of discharge with easy personalized staff selfie with a 30 second library mobile video on “how to use an inhaler”

Copy to HIPAA permissioned caregivers and family… wherever they are

Can be replayed multiple times for either self-management or help from caregivers

Additional Benefits:

CM’s able to identify non-adherence and take action to determine reason for it, resolve. Complications/ER visits avoided within first 72 hours, and ongoing.

CM’s able to identify non-adherence and take action to determine reason for it, resolve. Complications/ER visits avoided within first 72 hours, and ongoing.

Me+U behavioral health & substance use disorder

Behavioral Health & Substance
Use Disorder

Use Case

BH/SUD clients needed three kinds of virtual communication: Outreach, Telehealth Counseling and Ongoing client support in a more secure, private manner than video calls.

Gap

Other communication platforms offer only video calling. Also they don’t usually support HIPAA compliant patient records.

Me+U Use

Automated Outreach Campaigns; Real-time Telehealth; Multimedia 1:1 and Group Chat; Social Channels

Details

Outreach (no app needed)

Active Client and Community: PHI and non-PHI multimedia campaigns to patients, families and targeted communities with mass personalized video education, risk assessments with response alerts for prioritized follow-up

Telehealth (no app needed)

Patient specific video counseling

Secure video support groups

Multimedia Chat:

HIPAA secure, multidirectional, multimedia Chat with patients, counselors (include patient caregiver/support) for ongoing counseling, resource sharing, education, check-in, appointment and care coordination

Unique multimedia, all-in chat functionality allows counselors to meet patients where they are at/respect preferences

Real-time translation in 70 languages

In between visit check-ins including digital surveys for remote symptom and relapse risk monitoring

Response alert to providers/supports for early intervention

Automated response alert follow-up include patient identified inspirational messages

HIPAA secure counselor moderated patient specific and peer support group chats

Additional Benefits

Full integrated patient records; integrate with any EHR

Unique multichannel digital health:  reach BH/SUD patients and caregivers in real-time and between visits (the time when most vulnerable)

Campaigns with digital surveys monitor changes in social determinants of health - especially those that present barriers to recovery (housing, finances, transportation, etc.)

Messaging among medical & behavioral teams to integrate services/reduce redundancies/enhance outcomes

Graduates of BH/SUD programs subscribe to channels to stay up to date on recovery related information, organizational services – stay connected, manage conditions/recovery over time

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